Brand Story REDDER is a global brand designed for the fearless, trailblazers, leaders and explorers with a passion for life. We value flexibility, innovation and the freedom to break free from convention. The colour red is a symbol of passion of adventure, power and freedom. Our products are the embodiment of all of these things: better, stronger, smarter, warmer, faster – redder. About redder Red is a powerful symbol. It calls extremes to mind – extremes of passion, thrill, warmth, energy and power. Redder builds on these associations, giving you the tools you need for any outdoor challenge. More than just a brand, Redder is a lifestyle. CHOOSE THE ADVENTURE Born and Bred on the water all around the world, our team is committed to bringing you the best quality paddle boards designed and tested by people who surf and paddle every day. redder paddle board cares about what you want and enable your passion for surfing the water. The redder inflatable SUP package is perfect for all kinds of paddlers who have deep affection for SUP. Hundreds of adventurers around the world choose redder SUP board for paddling, kayaking, exploring, and wave surfing. The trim, stylish design fits riders of all sizes. redder SUP paddle board is made from eco-friendly double-layer composite PVC. Durable, light weighted, scratch and salt-resistant, redder paddle board uses high quality raw material ensures your passion and safety.